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Amplify Flexi Powder introduces a new way to language a powder innovation. It’s the future of wet and dry technology.  

Traditional powders have limits to holding humectants, can’t be, or set rigidly on the skin. Amplify redefines the category with an elastic, reactive formula that transforms when activated under your touch.

• Flexible Powder Discs: The first of their kind, solid yet supple, engineered to move with your brush, your fingers, and your face.
• Setting Spray Activated Transformation: With a single drop, the dry pigment morphs into pearlized film, a “living color” that clings, sets, and glows with custom intensity.
• Shape-Shifting Finish: One formula, infinite effects. From soft-focus watercolor to sculpted metallic dimension.
• Sensory Science: Infused with a Remineralizing Complex of energizing trace elements that recharge the skin as you wear it.
• Seaweed-Derived Carrageenan: The natural polymer that gives the formula its iconic flexibility, a bioadaptive jelly texture inspired by marine elasticity.
• Italian Engineering: Inspired by the artisanal process of pasta-making combining layering, pressing, and drying to achieve a balance between ultra-flexibility and structural integrity.

The result: a product that behaves unlike anything else in the beauty world, a talc-free, sustainable pigment system that delivers effortless payoff when worn dry, or transforms with a mixing medium or setting spray into an act of performance.

Amplify Flexi Powder isn’t another eyeshadow or highlighter — it’s the next evolution of cosmetic expression technology.

This formula merges artistry and play, allowing users to explore pigment as movement, not static color.

• Aquarelle Innovation: Inspired by watercolor painting and traditional Italian craftsmanship, Amplify introduces the concept of “wet-to-wear pigment discs.”
• Mono-Dose Design: Each flexible disc acts like a mini palette — compact, sustainable, and endlessly reworkable.
• Multi-Surface Compatibility: Engineered for skin, lids, lips, or cheeks, adapting seamlessly to all textures and tones.
• Performance Art Aesthetic: Designed for creators, artists, and experimental beauty lovers who see makeup as self-expression, not routine.

Forget shadows or fixed finishes Amplify Flexi Powder moves like you do.

It’s the next generation of sustainable, portable gel eyeshadow technology  that flows, bends, and reforms.

Each Flexi Powder disc is a feat of material and manufacturing science, bridging innovation and artistic performance.

A Dual Emulsion System
Flexi is an emulsion when activated by setting spray or mixing medium, and dehydrated emulsion when left dry. Designed to move between states. Reactivate endlessly.

Primary Emollients: Triisostearin, Caprylic/Capric Triglyceride
These emollients create slip, flexibility, and cohesion within the wet/dry system, allowing pigment to glide on smoothly when activated and set. 

Primary Humectants: Glycerin, Propanediol
Water-binding agents that help maintain comfort and flexibility as the formula dries down on skin. 

Carrageenan (Seaweed-Derived)
The flexible binding polymer that forms an elastic, jelly-like film when hydrated, allowing the pigment layer to move with skin and maintain long wear with a supple finish.

Activated Pearl Network
A matrix of fine, light-reflecting pearls suspended in a slurry base that reorganizes under hydration. 

Emulsifier: Potassium Cetyl PhosphateThe stabilizing agent that allows payoff and even performance each time Flexi transitions between wet and dry states

The One Who Believed (Silver): Calcium Aluminum Borosilicate, Triisostearin, Synthetic Fluorphlogopite, Caprylic/Capric Triglyceride, Silica, Glycerin, Potassium Cetyl Phosphate, Propanediol, Caprylyl Glycol, Glyceryl Caprylate, VP/Hexadecene Copolymer, Chondrus Crispus Powder, PEG-120 Methyl Glucose Dioleate, Carrageenan, Sodium Dehydroacetate, P-Anisic Acid, Octyldodecanol, Glucose, Chlorphenesin, Tin Oxide, May Contain: Titanium Dioxide (CI 77891).

The Fairy Godmother (Gold): Synthetic Fluorphlogopite, Triisostearin, Caprylic/Capric, Triglyceride, Glycerin, Potassium Cetyl Phosphate, Propanediol, Caprylyl Glycol, Glyceryl Caprylate, VP/Hexadecene Copolymer, Chondrus Crispus Powder, PEG-120 Methyl Glucose Dioleate, Carrageenan, Sodium Dehydroacetate, P-Anisic Acid, Octyldodecanol, Glucose, Chlorphenesin, Potassium Chloride, Tocopherol, Tin Oxide, May Contain: Iron Oxides (CI 77491), Titanium Dioxide (CI 77891).

The Boss B*tch Energy (Pink): Triisostearin, Calcium Sodium Borosilicate, Calcium Titanium Borosilicate, Caprylic/Capric Triglyceride, Silica, Glycerin, Potassium Cetyl Phosphate, Propanediol, Mica, Synthetic Fluorphlogopite, Caprylyl Glycol, Glyceryl Caprylate, VP/Hexadecene Copolymer, Chondrus Crispus Powder, PEG-120 Methyl Glucose Dioleate, Carrageenan, Sodium Dehydroacetate, P-Anisic Acid, Octyldodecanol, Glucose, Chlorphenesis, Potassium Chloride, Tocopherol, Tin Oxide, May Contain: Iron Oxides (CI 77491), Titanium Dioxide (CI 77891), Ferric Ferrocyanide (CI 77510).

The Rings of Fire (Bronze): Mica, Triisostearin, Caprylic/Capric Triglyceride, Glycerin, Potassium Cetyl Phosphate, Propanediol, Caprylyl Glycol, Glyceryl Caprylate, VP/Hexadecene Copolymer, Chondrus Crispus Powder, PEG-120 Methyl Glucose Dioleate, Carrageenan, Sodium dehydroacetate, P-Anisic Acid, Octyldodecanol, Glucose, Chlorphenesis, Potassium Chloride, Tocopherol, May Contain: Iron Oxides (CI77491, 77499), Titanium Dioxide (CI 77891).

Made in Italy, because beauty products have a birthplace

Leaked Labs’ “Made In” motif is more than packaging. It is an origin story: where a product is made shapes its identity.

Why Italy for Flexi: Italy is a global hub for color cosmetics R&D and manufacturing, with deep expertise behind many of the world’s leading color cosmetics formulas. That matters because Flexi is not a standard powder. It is a material and manufacturing innovation that demands precision and advanced process control.

The method behind Flexi: Flexi was developed and made in Italy, inspired by Italian pasta-making, specifically lasagna, where baking sheets, structure, and pliability must coexist. That same logic informs Flexi’s adaptable DNA and shape-shifting texture.

How we define “Made In” going forward: For every leak, we will name the origin: country, craft tradition, and manufacturing philosophy. Innovation is never abstract. It is built somewhere, by someone, in a distinct way.

Amplify Flexi Powder was built for experimentation. There’s no one right way, only movement, play, and transformation.

DRY:
Apply directly to your skin, for a subtle hint of color. Ideal for natural, blurred finishes.

WET:
Activate with setting spray or mixing medium for bold, reflective payoff. Clings to skin with a pearlescent sheen that sets in seconds on contact.

PRESSED:
Smooth onto lids or cheeks with fingers or a dense brush for full-impact pigment and structural shine.

MIXED:
Combine with setting spray create fluid metal like finishes to face, eyes, lips. 

Pro Tip (Alexis Insight):Place a Flexi disc on an artist palette, add a drop of setting spray or mixing medium, then apply with a brush or fingertips. The liquid absorbs instantly, leaving a thin illuminating film that feels weightless on the skin.